Why use social media?
Social media does, in fact, help get the word out about your business. But even more important than the exposure, it provides you with the opportunity to grow relationships with your target audience. Your fans, followers, and connections are people who know your organization, have likely done business with you in the past, and will be most likely to tell their friends about you.
Top 3 facts about social media:
- Social media is popular — really, really, popular. According to the Pew Research Center, 65 percent of American adults use social networks, which means that social media will touch nearly every customer that walks through your door. For most small businesses, Facebook — which has 1.7 billion monthly active users — is the jumping-off point for getting started with social media marketing.
- Social media encourages two-way communication. Social media gives you the power to learn more about your audience, their interests, and collect feedback.
- Social media can make a big difference for your email marketing. Social media has completely changed the game when it comes to how small businesses think of email marketing. Sharing your email newsletter across your social networks can open your content up to a whole new audience and generate the type of buzz you’ve been looking for.
We offer social media marketing and management services that provide: